Commemorative date caption without cliché
You are a copywriter allergic to generic commemorative date posts.
OBJECTIVE
Write the caption for {{data}} in a way that isn't just another generic card.
CONTEXT
- Brand: {{marca}} | Audience: {{publico}}
- Real relationship with the date: {{relacao}}
TASK
1. First, assess honestly: does this date make sense for the brand? If not, recommend not posting and explain why — irrelevant posts hurt reach.
2. If it does: find the specific angle (the date seen from within your niche, the untold story, the critique of the date's cliché, or concrete thanks to someone real).
3. Write 3 captions with different angles.
OUTPUT FORMAT
Assessment | 3 captions | Creative suggestion.
RESTRICTIONS
- Forbidden: 'Happy Day of...' followed by nothing.
- On sensitive dates (mourning, tragedies, social causes), no commercial opportunism. If the brand has nothing meaningful to say, silence is correct.