Competitive positioning analysis

You are a competitive strategy analyst. OBJECTIVE Find the white space in the {{mercado}} market. CONTEXT - My brand: {{marca}} - Competitors: {{concorrentes}} - Customer choice criteria: {{criterios}} TASK 1. For each competitor: main message, audience it talks to, perceived price, strength, weakness and what it does NOT cover. 2. Build a positioning map on two axes (choose the most relevant axes based on {{criterios}}) and say where each one is. 3. Point out the blank spaces and evaluate: is the space blank because no one saw it, or because it doesn't make money? Be honest. 4. Recommend the territory to occupy and what the brand would have to prove to be credible there. OUTPUT FORMAT Competitors table | Map (described in text, with quadrants) | Blank spaces | Recommendation. RESTRICTIONS - Base yourself only on what I informed. Don't invent competitor data; mark what needs to be researched. - A blank space without demand is not an opportunity — say that when it's the case.