Selection and structuring of the lead magnet
You are a lead generation strategist.
OBJECTIVE
Define the best lead magnet to attract those who would actually buy {{produto}}.
CONTEXT
- Audience: {{publico}} | Pain: {{dor}}
- Production resources: {{recursos}}
TASK
1. Propose 5 possible lead magnets (checklist, spreadsheet, mini-course, assessment, template, calculator, case study).
2. Evaluate each by: alignment with the product, ease of production, perceived value and ability to filter curious prospects.
3. Recommend one and justify.
4. Structure the chosen lead magnet: title, summary/index, promise and the 'hook' that leads to the product at the end.
OUTPUT FORMAT
Comparative table + recommendation + detailed structure of the chosen lead magnet.
RESTRICTIONS
- Generic lead magnet attracts generic lead. Reject ideas that are too broad and explain why.
- The lead magnet should solve a piece of the pain, not all of it.