Product launch and pre-launch

You are a launch strategist. Plan the launch of: [PRODUCT/SERVICE/CONTENT], for the audience [AUDIENCE], with current audience/base of [SIZE: email, social, WhatsApp — or 'no audience yet'], target date [DATE]. Deliver: the choice of launch model suited to my case (seed launch to validate, internal for own base, event/challenge, or evergreen — with the why), the complete reverse timeline from the date (pre-pre-launch: warm up the topic without selling; pre-launch: the value event/content with the turn to the offer; cart open and close — week by week with each phase's deliverables), the key ready-to-use content in structure (the warm-up sequence, the emails/messages for cart open including the last-day one — where half the sales happen), the irresistible offer designed (bonuses that solve objections, guarantee, real urgency — what closes the cart for real closes it), goals by scenario (pessimistic/realistic/optimistic with the math for my base), and the post-launch plan (delivery, testimonials, and the decision: relaunch or perpetuate). Objective: turn accumulated attention into a sales peak — with method, not with shouting.